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Millions of Americans think chocolate milk comes from brown cows

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Yes you read that right, some American adults think chocolate milk comes from brown cows.

Earlier this year, The Innovation Center for U.S. Dairy conducted a survey that found 7% of people aged over 18 genuinely believe brown cows produce chocolate milk.


Now 7% might not seem like a lot, but it equates to around 16 million people – which is quite shockingly.


How a person can make it all the way to adulthood with the belief chocolate milk comes from brown cows is beyond me.

This news hasn't surprised some experts though, who point to a general lack of education about processed foods.

The Washington Post’s Caitlin Dewey notes that an increasing amount of Americans are ‘agriculturally illiterate’.

She writes: “They don't know where food is grown, how it gets to stores – or even, in the case of chocolate milk, what's in it.”

For those that aren't aware, please hang your heads in shame: chocolate milk is made from cocoa, milk and sugar. And no, strawberry milk doesn't come from pink cows either. 

It probably would be a lot more exciting if brown cows did make chocolate milk and pink cows made strawberry, but unfortunately we don’t live in a Roald Dahl-esque world.

It seems a lot of Americans really are oblivious to where their food comes from and how exactly it is produced.

Dewey highlights a previous Department of Agriculture study, which found that one in five American adults were unaware hamburgers are made from beef.

Another survey, from 2011, which was carried out by the US Farmers and Ranchers Alliance, reports 86% of farmers feel the average consumer has poor knowledge about modern farming. 




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