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Space pizza

2nd September 2011
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With new plans from pizza makers Domino’s, future astronauts need not to worry about going hungry in space.

DominosThe company’s Japanese arm has proposed a branch to open on the moon, as a pizza publicity war continues. Rival chain Pizza Hut set the standard in 2001 when they delivered a pizza to the crew on a spaceship orbiting the Earth in the International Space Station.

Domino’s fought back in a number of ways last year as it was celebrating its 25th anniversary of arriving in Japan. One PR stunt had the company pay one person the equivalent of £20,046 to work for one hour delivering pizzas.

The competition between the two have reached new heights to say the least, with construction company Maeda Corp planning a dome-shaped concrete Domino’s restaurant on the surface of the moon.

It is estimated that the entire project would cost Y1.67 trillion, or £13.4 billion, of which Y560 billion (£4.5 billion) will be needed in order to transport 70 tons of construction materials and pizza-making equipment to the moon, carried by 15 rockets.




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