TNS talks to one quarter of B*Witched
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Here are a few words to push your 90s nostalgia button: Irish. Girl. Pop. Double. Denim. Four-piece girl group B*Witched were an important part of 90s pop culture. Who else gave us lines as inspiringly imaginative as “I’ve got a house with windows and doors/I’ll show you mine if you show me yours”? No one, that’s who. So, for the purpose of reliving our childhood, TNS decided to talk to Lindsay Armaou about the band’s Big Reunion, X Factor and her new sideline in B*Witched branded denim*. (Also, the all-new B*Witched are trying for a rocky edge. Who knew?) *Not really. Hello Lindsay! You got back together at the end of 2012, but before that we hadn’t heard from you for quite a while. What’s been going on in the intervening ten years? I kind of stayed in music for a while, and got into production and recording and writing, that sort of thing. Then I got into a country folk band called Clayton. How did that go? It was good. I was with them for a couple of years and we did a lot of gigs. It was more of a live project so we did have an album... but I think it was at a time where the music industry was changing, and it was becoming more and more about reality TV, The X Factor, things like that, so record companies weren’t really signing that many new acts that would need to be developed. Did that have a negative effect? I don’t know about negative, but I think it definitely changed the industry and the direction that everything started to go in. The X Factor finalists, their profile was already high, and the promotion had already been done so the record companies didn’t really need to do much, they’d just sign them, and release. But they haven’t had a huge amount of success, really... Well, a handful of them have. If you look at Leona Lewis... a handful. But I think that’s probably to be expected because it’s only a minority of acts that do have longevity. If you look at any of the acts that are out there. We were wondering, what are your current feelings on double denim? I love it! Yeah, I do. I do love it; I love it as a look. And it’s actually on trend at the moment, bizarrely. Maybe because of B*Witched! Yes! I don’t think we get enough credit for it, personally, for making it on trend. Maybe that could be your next project? Double denim fashion line? Exactly, exactly. There was a question mark to whether we would do the whole double denim thing again this time round, and I just thought, we have to. It’s funny because we are remembered just as much for that as we are for the songs that we did. That’s what we’ve been wearing for all the shows that we did, on the Big Reunion tour, and all the gigs that we’re doing now. It’s all denim. Like, it’s not head to toe denim; there are definitely bits of denim incorporated. Why did you decide to take part in the Big Reunion? It’s funny because I always felt like we were gonna do something again, at some point, as a band, and as the years went by I was thinking, oh, well maybe not then. Because it’s been so long now; when are we going to get an opportunity; how are we going to get an opportunity? And when this came up I just thought, if we don’t do this we’re never gonna do anything again – it’s now or never. So I just felt in my heart that I wanted to do it, so my answer was pretty much yes straightaway. What’s your all time favourite B*Witched hit? Erm... Blame It On The Weatherman.
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