The club where showing cleavage will get you free entry
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A popular student nightclub in Rochester, Kent, has come under fire for offering free entry to women showing cleavage. As part of its “National Cleavage Weekender” in the first week of April, Casino Rooms has put on the offer in a move which has been labelled by student protestors as “disgusting on every level.” The poster for the promotion features women in low cut corsets, which some have called “dehumanising”. Walthamstow MP Stella Creasy is critical of the promotion, claiming it demonstrates a “sexist and creepy attitude towards women.” But this promotion is just another example in a string of cases of the lad culture which is permeating student life. Carnage, the UK's popular club crawl event, features themes such as pimps and hoes which girls seem only too willing to be complicit with. It's a step backwards for equal rights which operates on both sides; putting on events centred around prositution and dressing them up as harmless fun only encourages people to do so, but those taking part should know better, and that goes for both men and women. It undermines those who actually do want equal rights in work and education when events like this are still commonplace. The offer of an incentive for showing your body is just watered down prostitution and hammers home the message that it’s ok to degrade yourself because you’ll be rewarded for your trouble. “National Cleavage Weekender” is a reminder that more steps need to be taking towards making changes.
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