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International Women’s Day 2019: Will you accept Procoal's Dare To Bare challenge?

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For this year’s International Women’s Day (Friday 8th March), ‘selfish self-care’ brand Procoal is challenging you to go bare-faced for the entire day!

 

Image Credit: Jessica Constanti

If you’re not yet aware of Procoal, get on board. Their range of teeth whitening, skincare and shampoo products is 100% natural, 100% vegan and cruelty-free - perfect for those of us who love some eco-friendly beautifying! 

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So why go bare faced?

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Procoal is keen to break the stigma that comes with the day, particularly to those who believe it encourages unwanted protesting, and encourage women to celebrate in any way they choose, stating:

“Here at Procoal we love the excuse for any sort of shindig and would love to have you all join us in a challenge we want to set you all. That is to go bare-faced for the day, without an inch of our trusted safety blanket of makeup on! Perhaps you are already a fresh-faced beauty, or maybe the thought of heading out your door without your favourite false lashes on sends chills down your spine. Whichever you are, we dare you, we triple dare you to go out with nothing on your face but a smile for International Women’s Day.”

Although the challenge is for the day, Procoal’s own beauty expert Jessica Constanti (pictured above) is daring to take it one step further and face the world bare-faced for the entire month of March in celebration of the challenge. If you’d like to keep up with her journey keep your eyes peeled on the website’s blog and social media channels and, of course, don’t forget to tag them if you decide to take part! You can follow them on Instagram, Twitter and Facebook, and check out more about the challenge here!

International Women’s day is a day to be proud of who you and the skin you’re in - so take the plunge and let your natural beauty take centre stage, whether that’s for one day or the entire month!

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