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Here’s how you can grab front row tickets to London’s biggest shows for £20

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With the abundance of great shows at theatres all around London, ranging from Shakespeare plays at the Globe to big-name musicals in the West End, Londoners and visitors to the capital have multiple entertainment options to choose from.

 Credit: Steve Collis  

But fear not – because whilst choosing between The Phantom of the Opera and Kinky Boots might seem impossible, we’ve got an option that can make your choice a bit easier.

Ticketing platform TodayTix offers a free to enter lottery programme for high-value tickets, meaning users can win front row seats for that evening’s show at the last minute, by entering the app’s lottery every afternoon.

So yes, you could win front row tickets to London’s biggest shows – every single day, from just £20 (i.e., significantly less than box office price).

Want to know how? It’s very simple: the daily draw opens at midnight for the following evening's tickets. The winners of the lottery programme are notified through the TodayTix app, with a draw at 3.30pm. 

TodayTix has exclusive access to front row tickets for the Savoy Theatre’s Dreamgirls, the smash hit musical that was translated to the big screen in 2006 with Beyonce in the lead role, which means winners are guaranteed to be right up close to the soulful action.

Even if you don't win Lottery tickets, there are still great offers available on tickets for top West End shows like Wicked, Aladdin and The Lion King, as well as those at iconic venues including the Globe Theatre and the Young Vic.

Not in London, but feeding your wanderlust elsewhere? TodayTix also sells tickets for shows in cities including New York City, Toronto, Chicago, Boston, Philadelphia, Seattle, Los Angeles, Washington D.C., and San Francisco – in fact, has partnerships with more than 725 theatres worldwide, so you can get your theatre fix across the globe.

This is the first and only free app for both Apple and Android users that connects people to theatre tickets in this way, offering both full-price and discounted tickets for the most talked-about shows. Users can grab same-day tickets for a show later that night or book tickets up to a month in advance, so you don’t need to be super spontaneous to grab yourself a bargain – in fact, exclusive in-app deals that can save you up to 50% of the ticket price.

Sounds like a no-brainer to us.

TodayTix is the ticketing app that can bag you free tickets at London's top shows - including Dreamgirls, Kinky Boots and more. Find out about TodayTix here

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